💌 The nutricosmetics market, combining nutrition and cosmetics, is experiencing rapid global growth, particularly in developed and developing nations, especially in the Asia Pacific region, projected to reach $15.82 billion by 2030. This presents a significant opportunity for brands to innovate and meet evolving consumer demands.
💞 Key trends driving this expansion include rising health consciousness, with 66% of consumers linking skin health to overall well-being. The holistic beauty movement is blurring the line between traditional cosmetics and wellness products, as consumers seek multi-benefit solutions addressing beauty and vitality simultaneously.
😊 Healthy aging and self-care are also priorities, with 75% of consumers believing diet plays a role in graceful aging. Convenient, edible formats like gummies and fortified foods are gaining favor for their ease of integration into daily routines.
😳 These shifts highlight consumers’ desire for a comprehensive, “beauty-from-within” approach. By understanding and capitalizing on these trends, brands can develop innovative nutricosmetic offerings that cater to the modern, health-conscious consumer.
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